1. Introduction
Four Peaks Building Group (“Four Peaks,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, store, and protect information when you visit our website, contact us about construction services, submit a project inquiry, apply for a position, or submit subcontractor or vendor information. This Policy applies to https://fourpeaksbuildinggroup.com and related website forms. It does not replace any separate contract-specific privacy notice where one is provided.
2. Personal Information We Collect
We collect information provided directly by you, information generated when you use the website, and information from service providers or business partners when appropriate.
Contact and project information: name, business name, email, telephone, mailing address, project requirements, inquiry details, and other information submitted through website forms or correspondence.
Employment information: application details, resume, work history, qualifications, references, and communications relating to recruitment.
Vendor and subcontractor information: business contact information, licensing and insurance details, business ownership and personnel information, federal taxpayer identification numbers, prequalification documents, and related credentials.
Communications and consent: records of emails, calls, messages, marketing preferences, consent and unsubscribe activity.
Automatically collected website information: IP address, approximate location, device and browser information, visit timestamps, referral URLs, page views, links clicked, scrolling, website interactions, cookie identifiers, and advertising attribution information.
We ask you to avoid entering unnecessary sensitive information into general contact forms.
3. Sources of Information
We receive personal information from website forms, phone calls, emails, texts, employment and subcontractor applications, referrals, and other communications. Website information also comes from cookies, pixels, analytics platforms, and our service providers. If you submit another person’s information, you should have appropriate authorization.
4. How We Use Personal Information
We use information to respond to inquiries; assess project scope and service requests; prepare follow-ups and proposals; manage business relationships and customer records; evaluate job applications and subcontractor qualifications; coordinate construction or vendor operations; deliver service messages; send marketing where permitted; understand website engagement; measure advertising performance; improve security and prevent misuse; enforce agreements; and fulfill applicable legal obligations. We process information only as appropriate for the stated purpose and applicable law.
5. CRM and Business Communications
Information submitted through our website is processed through a customer relationship management platform, such as GoHighLevel, for lead management, records, follow-up communications, and email and SMS workflows. Authorized personnel and providers access these records only as needed for their duties. We rely on the platform’s applicable security and processing arrangements, and we maintain internal access controls.
6. Email and SMS Marketing
We send operational communications relating to inquiries, project discussions, appointments, and requested information. Where required, we seek separate consent before sending promotional email or SMS communications. For marketing SMS, message frequency varies and data rates may apply. Reply STOP to unsubscribe or HELP for assistance, where supported. Marketing consent is not a condition of purchasing services. Promotional emails include unsubscribe instructions as required. We do not sell SMS opt-in information or disclose it to third parties for their independent marketing campaigns. Messaging service providers receive information needed to deliver messages on our behalf.
7. Cookies and Tracking Technologies
Our website uses Google Analytics 4 to measure traffic and engagement; Google Tag Manager to manage tracking tags; Google Ads conversion tracking to measure advertising results; Meta Pixel for advertising measurement and audience activities; and Microsoft Clarity or Hotjar, depending on the installed website configuration, to understand visitor interaction patterns. These tools and partners may collect online identifiers, device details, interaction data, session and referral information, or advertising-related signals. The specific cookies and providers in use depend on the website’s actual configuration. Visitors may adjust browser settings and any available cookie or privacy-preference controls. Non-essential tracking and advertising choices are presented where required by applicable law.
8. Targeted Advertising and Sharing
We share certain online identifiers and website activity information with advertising or analytics partners, including Google and Meta, for measuring campaigns and delivering relevant advertising. Under some U.S. state privacy laws, this practice may qualify as a “sale,” “sharing,” or “targeted advertising,” even when no money changes hands. Where applicable, eligible visitors can exercise opt-out rights through our website privacy controls and/or by contacting info@fourpeaksbuildinggroup.com with “Advertising Opt-Out” in the subject line. We recognize legally applicable browser-based opt-out preference signals, including Global Privacy Control, where required. We do not use subcontractor tax records or job applicant information to create advertising audiences.
9. When We Disclose Information
We disclose information to authorized employees, contractors, service providers, hosting and CRM providers, email and SMS delivery services, analytics and advertising partners, HR and recruiting partners, vendors or project participants as needed for an authorized business purpose, and legal or professional advisers. We may also disclose information to comply with law, protect rights or security, manage disputes, or support a lawful business transaction. We restrict access based on the recipient’s business purpose.
10. Retention of Records
Our standard retention period for personal information from website inquiries, leads, and applications is 12 months after the last relevant interaction. We may retain particular records longer when required for tax, accounting, employment, licensing, construction project, contractual, legal, dispute-resolution, or security purposes. Where records no longer need to be retained, we delete, anonymize, or securely dispose of them using appropriate processes. Some providers maintain independent technical logs under their own retention schedules.
11. Information Security
We use reasonable administrative, organizational, and technical safeguards designed to reduce unauthorized access, alteration, loss, or disclosure. These include restricting access to personnel and service providers with a legitimate business need. No internet service or electronic storage system guarantees absolute security. When an incident triggers legal notification duties, we take appropriate steps under applicable law.
12. Your Privacy Choices and Rights
Depending on the law applicable to your state of residence and our business activities, you may have rights to request access to personal information, correct inaccurate information, request deletion, obtain certain disclosures, opt out of targeted advertising or certain sale/sharing practices, limit some uses of sensitive information, and appeal particular privacy decisions. You may also opt out of marketing communications. To exercise an applicable right, email info@fourpeaksbuildinggroup.com with “Privacy Request” in the subject line. We may request information reasonably necessary to verify identity or authorized-agent status. We respond under applicable legal timelines, honor relevant exceptions, and do not discriminate against people for exercising protected rights.
13. Children’s Privacy
Our website is intended for adults and business users. We do not knowingly collect personal information from children under age 13. If we learn that we have collected such information without appropriate authorization, we take reasonable steps to delete it. A parent or guardian may contact us about a concern.
14. Third-Party Links
The website may link to independent third-party websites. We do not control their information-handling practices. Please review their policies before sharing information with them.
15. Changes to This Policy
We may update this Privacy Policy as our services, legal requirements, technologies, or practices change. We will post the revised text on this page and update the “Last updated” date. We provide additional notice where legally required.
16. Contact Information
Four Peaks Building Group
Office: 9105 East Del Camino Dr, Scottsdale, AZ 85258, United States
Mailing address: PO Box 4518, Scottsdale, AZ 85261
Phone: 480-440-8772
Email: info@fourpeaksbuildinggroup.com
Website: https://fourpeaksbuildinggroup.com/